About
YOUR GROWTH PARTNER
We take on your next stageof growth, together.
IMPACTIX is a partner that connects the next growth stage of an F&B or brand company through strategy, brand, execution, systems and capital.
TheProblem
When a company tries to grow and cannot, there are clear reasons why.
There is a brand,but it does not expand.
The brand has a sensibility, and it has fans.
But the moment it moves to a second and a third store, the structure gives way.
Operations work,but there is no structural growth.
You run hard every day, but today is not much different from a year ago.
Execution is not connected to a growth structure.
Business, brand and executionrun separately.
The three are not connected in one direction, so energy is scattered.
The numbers do not connectto management.
Revenue is known, but cost is unclear.
Even with the numbers, no decision is made and the business runs on instinct alone.
Left unattended, these problems cost a company the chance to expand, lose market to competitors, and lower its value for investment or sale.
TheAnswer
A strong company is made complete by five things.
- StrategySTRATEGYDefines the direction the company is to move in.
- BrandBRANDCarries that direction across as a convincing identity.
- ExecutionEXECUTIONTurns strategy and brand into real results.
- Management systemsSYSTEMSMakes operations and numbers work as one system.
- CapitalCAPITALThe structure that carries growth to its next stage.
When the five are connected, a company actually moves to its next stage. That connection is IMPACTIX's work.
Leadership
Kim Kwang-yeok김광역
CEO · Lead Growth Partner
Career
- IMPACTIX Co., Ltd.CEO
- AincoCEO
- Pizza IlbeongaHead of Division
- Yonggamhan Saramdeul (Bonggu Beer)Head of Strategic Planning
- Bonggu Food (Bonggu Beer, Seoul corporation)Head of Operations
- Better Monday KoreaDirector of Operations
- Farmers FoodlabDirector of Operations
Career record
The three figures below are a record Kim Kwang-yeok built over his own career. They are not the results of the company.
- 10+ years
- of hands-on F&B strategy and operations
- 10 brands
- led at head-office level for strategy and operations
- 600+ stores
- multi-store operating structure designed and run
Why
He knows the floor.
He has led franchise head-office strategy and multi-store operations himself.
This is real experience on the floor, not theory.
He sees strategy and operations at once.
He has worked in both strategic planning and operations management.
He knows whether a strategy that sounds good works on the floor.
He is specialised in F&B.
He has handled every area himself, from brand and franchise to multi-store and ERP.
OurWork
Farmers Foodlab, in the career list above, is the franchise head office of Peace Pork.
The 4 brands IMPACTIX has worked with are collected in WORK.